Pre-Seed to Scale: A Marketing and Comms Roadmap for Early-Stage Companies
Competing marketing priorities will always raise issues for a bootstrapped team. Should an in-house marketer (or founder) focus on growing social media? What about participating in events? Would LinkedIn ads move the needle for sales?
There’s no shortage of options available, but without a clear plan, it is hard to focus on efforts that will lead to success. This inevitably leads to subpar results and uncertainty as to what is right for the business at that particular stage.
That’s why DG+ created this marketing and communications roadmap for clean energy and climate tech companies.
Key takeaways in this roadmap:
- DG+’s strategy (and plan) to reach successful lead generation
- List of what marketing, communications, and creative activities to do (and when)
- How to measure success at each stage of the roadmap
Download this guide on how to reach marketing maturity.